WeddingWire Achieves Facebook Fan Milestone

WeddingWireCHEVY CHASE, MD–January 17, 2017–WeddingWire, Inc., the global leader for online wedding planning, is excited to announce that its Facebook page has surpassed one million likes from fans around the world. The first wedding brand to utilize Facebook Live, WeddingWire has seen a 39 percent increase in its Facebook fans over the past year and engagement on the platform has grown by 87 percent.

WeddingWire is proud to continue leading the wedding industry, while also inspiring, assisting and interacting with couples during their planning process through its social media channels and customizable social tools including wedding hashtags and Snapchat geofilters.

“Couples today rely more and more on online wedding planning tools, spending 80 percent of their planning time online, including on social media platforms and apps,” said Sonny Ganguly, CMO, WeddingWire. “Being the first-to-market wedding brand on Snapchat and Facebook Live, WeddingWire continues to be at the forefront of the industry, and our Facebook presence is an excellent example of how WeddingWire connects with today’s couples to help make wedding planning easier and more enjoyable.”

Just as with all of its social media platforms, WeddingWire’s Facebook page shares engaging content that both inspires and advises. From articles full of expert tips and advice to make planning as fun, seamless and painless as possible, to real wedding galleries and uplifting stories that provide some relief from the sometimes stressful situations planning can bring, WeddingWire’s Facebook page offers something for everyone no matter what stage of the planning process they are in.

Some of the most popular posts on WeddingWire’s Facebook page include: the “20 Best Wedding First Dance Songs That Aren’t on the Most Popular List,” “22 Things NOT to Say at a Bachelorette Party,” “Things Every Couple Should Agree on Before They Start Wedding Planning,” and “8 Things NOT to Do When Planning a Rehearsal Dinner.”

For more information on WeddingWire, visit www.weddingwire.com and follow WeddingWire on Pinterest, Instagram, Snapchat (@weddingwire), and of course Facebook for the latest in inspiration and wedding planning tips.

About WeddingWire, Inc.

WeddingWire, Inc. is the leading global online marketplace connecting consumers with event and creative professionals. Operating within a $200 billion industry, it hosts 10 million monthly unique users across its mobile and web platforms. Consumers are able to read over 3 million vendor reviews and search, compare and book from a database of over 400,000 businesses. Globally, it provides these businesses the technology they need to serve their clients through advertising, marketing and business management tools such as websites, payment processing, invoicing and contracts. Founded in 2007, the WeddingWire portfolio of sites serves couples and businesses across 15 countries in North America, Latin America, Europe, and Asia, making it the worldwide leader in weddings with brands including Bodas.net, Casamentos.com.br, Matrimonio.com and more. The company employs more than 800 and maintains global headquarters in Chevy Chase, MD and international headquarters in Barcelona, Spain.

Andy Ebon
The Wedding Marketing Authority

WedTech Summit tabs Andy Ebon for Speaker Panel

wedtech-summitlogoAndy Ebon has been on-the-road three of the last five weeks, speaking all over the map. Just last week, through this Monday, his agenda was bookended by two WeddingWire Mix & Mingle Events in Salt Lake City and La Jolla.

The Bridal Show Producers International Annual Conference in San Diego filled the middle of his calendar, and two WeddingWire colleagues, Sonny Ganguly, CMO and Alan Berg, were there to complete a full trio of presentations.

Fellow BSPI members were curious what was next on the agenda. His response, “May looks a little quiet, but I haven’t finished this trip, yet.”

And Monday morning’s email would bring a request from Carolyn Gerin; a friend from his San Francisco days, making connections at the San Francisco Chamber of Commerce. Carolyn and Michael Cole are co-producers of the WedTech Summit, Monday, May 18th at the Kensington Hotel in San Francisco.

WedTech Summit brings together the combined power of the wedding aisle, Silicon Valley and Madison Avenue. With this rare and potent blend of influencers, brand leaders, entrepreneurs and rock stars from the wedding industry brought together to attend, sponsor and speak, there is every reason why you should plug in to the wonderful world of WedTech.

Biz Bash CEO, David Adler, will be delivering the keynote, followed by TWO tracks of exceptional presentations and panel discussions. Visit the speaker and topic agenda to plan your day. Or better yet, bring a fellow wedding professional to cover both tracks.

THE REWARD IS a 50% discount on admission.

Noreen Azuzu
Contributing Writer
The Wedding Marketing Blog

BSPI Annual Meeting in San Diego

The BSPI Annual Meeting (Bridal Show Producers InternationalBSPI Annual Meetingis gathering for its annual conference in Carlsbad, California (nearest San Diego).

Producers and Associate Members are hearing presentations and observing panel discussions, to better serve their exhibitors and advertisers, and the wedding couples who attend their wedding shows.

Andy Ebon will be presenting, as will his fellow WeddingWire Education team members, Alan Berg CSP, and WeddingWire CMO, Sonny Ganguly.

Noreen Azuzu
Contributing Writer
The Wedding Marketing Blog

WeddingWire celebrates 2 Million Reviews

2-million-reviews-banner

WeddingWire advertisers were greeted by an exciting email, today, from CEO, Timothy Chi. Aggregation of online reviews serves both wedding couples and wedding industry businesses. That is important both from a content and SEO standpoint.

“When we decided to launch WeddingWire.com, I was on the heels of a hectic wedding planning experience, with few resources available to help me through the process. That is why it is with immense pride and gratitude that I announce to you today that WeddingWire has officially reached a major milestone of more than 2,000,000 reviews. 

For you, that means there are more opportunities than ever for consumers to learn about your business first-hand from your peers and theirs. With the holiday and engagement season upon us, couples will be looking for these trustworthy recommendations more than ever. We encourage you to continue the momentum of collecting reviews from the couples you’ve served this year while also continuing to professionally endorse your peers and colleagues. 

WeddingWire is committed as your partner in business growth. This incredible milestone of 2,000,000 newlywed and peer reviews will help engaged couples find you with ease and strengthen your business listing as we continue to grow together into the future. I, along with the entire WeddingWire team, thank you for helping us to reach this milestone! 

Best, 

Timothy Chi, CEO”

And now a question for you

Has your business passed any milestones, expanded its services, hired or promoted an employee, or done anything noteworthy in industry associations or the community?

I’ll be the answer is YES! If so, take a cue from WeddingWire and spread the news among your industry peers. A little blog or social media public relations helps keep people abreast of your company success, and top of mind for business interaction.

Andy Ebon

 

 

Andy Ebon
The Wedding Marketing Authority

W E D D I N G W I R E
Education Expert