Creative Coverings, a national specialty linen rental company, is reducing its carbon footprint one table cloth at a time. The popular linen supplier has developed and implemented several sustainable components within its manufacturing, shipping, and laundry departments to create a positive effect on the environment within the events industry.
The company rents tablecloths, napkins and chair covers to event planners and caterers all across the country. Renting linens is much “greener” than using a disposable table covering; it saves room in our nation’s landfills. Each linen is used to its full potential, even after being damaged. Any linen that comes back damaged is recycled to create an alternate size table covering, table accent, or client swatch sample in an effort to dispose a minimal amount of scrap.
Recently, Creative Coverings manufactured custom window coverings from unused fabric to help refurnish homes of families struck by the Hurricane Katrina tragedy. “It was such an honor to partner with Operation Outreach and the St. Bernard Project,” says Creative Coverings President, Robin Brockelsby. “What a special opportunity it was for us to be a part of rebuilding destroyed homes from some of New Orleans’ forgotten families.”
A Green Solution to an Age-Old Problem
In addition to recycling fabric, environmentally friendly canvas shipping bags were custom made for clients to return dirty linens, saving around 600 cardboard boxes a year from being circulated. Creative Coverings teamed up with UPS to design these reusable bags and has recently started participating in the optional UPS Carbon Neutral program where every order shipped via UPS supports projects that offset the emissions of the shipment’s transport.
The company has also made its laundering processes much more eco-friendly by choosing product lines that are environmentally preferable and readily biodegradable, inhibiting any problems with wastewater treatment. This system was built around the core principals of both Green Seal and the U.S. EPA’s Design for the Environment (DfE) program.
“We are thrilled to help reduce our impact on the environment,” says Brockelsby, “and pleased we can give our clients the comfort of knowing they are renting from a company that believes in sustainable business practices.”
NOTE: This is a great example of differentiating your company by positive business practices.
What could you be doing in your line of work that achieves a similar effect?
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