News, Analysis & Opinion from The Wedding Marketing Blog
In the last month, industry ethical and business industry issues have been front and center on The Wedding Marketing Blog. There have have been a number of posts related to Bella Pictures, and its overall business model: changing personnel at the top level of the company, questionable public relations, bad bridal advice, and philosophical differences in its leadership ranks.
Today, former Bella Pictures photographer, Michael James Slattery, launched a blog lambasting the company. Slattery did not just arrive on the scene. He has shot over 500 wedding events for Bella Pictures; first as a contracted freelancer, then as an employee.
The change in his relationship with Bella Pictures begin in April 2008 when George White, co-founder, VP Photography was replaced by Tahra Makinson-Sanders. Suffice it to say, the relationship between Makinson-Sanders and Slattery became frosty, over time, resulting in his termination about a week ago.
Comment: The curious issue for me is how a veteran of 500 wedding events could suddenly become so easily discarded. You’ll find his emails to be both angry and aggressive. His tone reached this level in emails, essentially because he could find no satisfaction in phone calls. It is his belief that he was not getting straight answers or explanations, and. well….. he went off.
Why I’m still interested in this issue:
- Because I don’t feel we know the entire story, yet.
- There was an incredible surge in reader interest in these stories.
- I am always concerned about the welfare of the freelancer or micro-business.
- New business models are interesting; whether they succeed or fail. The jury is still out.
- Client satisfaction (or lack thereof).
UPDATE: Slattery’s blog was later shut down, without notice.
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The Wedding Marketing Blog